Marketing Committee Agenda 01/25/2017
DRAFT Mktg Committee Minutes 20161212
STRATEGIC PLAN UPDATE
A. UPCOMING WORKSHOPS – JANUARY 30 & 31
Review 2017-18 Proposed Marketing & PR Budget
A. MARKETING & PR GOALS DISCUSSION
B. 2016/17 MARKETING PLAN
MARKETING AGENCY SEARCH, REVIEW OF FEES & FINAL RECOMMENDATION
A. PROPOSED SCOPE OF WORK FOR MARKETING AGENCY
UPDATE ON 2016/17 MARKETING BUDGET
A. FUNDS USED OR CONTRACTED TO DATE
B. MEDIA EXPENSES
C. MARKETING OPPORTUNITIES
VIA E-newsletter Proposal 2017
Bay Area Life Program Proposal
SF Giants Yearbook Proposal San Francisco Giants Yearbook
RESULTS OF MARKETING PROGRAMS – SPECIFIC PROGRAM RESULTS
WEBSITE UPDATE
CONSUMER E-NEWSLETTER FREQUENCY
MARKETING, SALES & COMMUNICATIONS SUMMIT UPDATE
FUTURE AGENDA ITEMS